Shell Malaysia has started a new campaign called “Shell FuelSave 95 Ekstra Kilometer, Ternyata Berbeza” to refresh its Shell FuelSave 95 branding. This campaign highlights Shell FuelSave 95’s robust capabilities i.e. delivering extra kilometers and partnering customers to make the most out of their everyday journeys.
- Extra Savings, Instantly (Ekstra Penjimatan) – Shell FuelSave 95 reduces friction by up to 90% in critical engine parts to maximise fuel economy.
- Extra Clean (Ekstra Bersih) – Shell FuelSave 95 prevents 95% of deposit formation for a cleaner engine.
- Extra Protection (Ekstra Perlindungan) – Shell FuelSave 95 protects engines from wear, corrosion, and deposit build-up with its ‘Triple Action’ formula.
These key benefits align closely with the findings from a consumer study which revealed that Malaysians chose “better mileage” and “cost-savings” as their top considerations for a quality main grade fuel. Thus, Shell Malaysia is giving Malaysians what they asked for in top quality main grade fuels: extra kilometers without extra cost.
Shell has been a leader in developing high quality fuels and investing in the best people and science to drive fuel innovation. With about 130 years’ presence in Malaysia, Shell has a firm foundation in innovating for the local market, and Shell FuelSave 95 is a part of this long and proud lineage.
“We place customers at the heart of everything we do; all our fuels are developed with their needs in mind. With the current COVID-19 pandemic affecting many Malaysian households financially, we resonate strongly with our customers and understand that a little extra goes a long way. Shell FuelSave 95 aspires to deliver instant fuel exconomy from the very first drop* and is the smart choice for customers. But don’t take my word for it, try it today and experience for yourself the difference of Extra!” said Shairan Huzani Husain, Managing Director of Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn. Bhd.
To make this journey extra rewarding, Shell Malaysia is partnered with BonusLink to give customers up to 4X Points whenever you spend a minimum of RM50 to refuel at Shell.
For more information, please visit: www.shell.com.my.
- Up to 1.85% fuel economy benefits (mileage) compared to an additivated fuel according to industry standard and Shell proprietary tests. Actual effects and benefits may vary according to vehicle type, vehicle condition and driving style. No guarantees or warranties provided. Refer to 2 below.
- According to industry standard and Shell proprietary tests. Helps to protect key fuel system components such as intake valves and/or fuel injectors from the build-up of performance robbing deposits. Friction reducing molecules help critical parts of your engine, in particular the upper piston ring area. Actual effects and benefits may vary according to vehicle type, vehicle condition and driving style. No guarantees provided.