Sime Darby Auto Performance Celebrates 10 Years With Porsche

Sime Darby Auto Performance Celebrates 10 Years With Porsche

Sime Darby Auto Performance_10th Anniversary_PorscheSime Darby Auto Performance Sdn Bhd (SDAP) is celebrating 10 years with Porsche this year. Established in 2010, the sole authorised importer and distributor of Porsche vehicles and parts has enjoyed a decade of bringing the German sports car brand and its passion to Malaysia. In the past decade, SDAP held over 36 model launches and 50 driving experience programmes and track days to fuel the sportscar fascination.

Sime Darby Auto Performance_Chief Executive Officer_Christopher Hunter_Malaysia“We can’t help but feel a little nostalgic on all the Porsche moments we’ve created with our supporters and enthusiasts throughout the decade. From modest beginnings and only one Porsche Centre in Glenmarie at our inception, we’ve invested substantially to continue to grow our dealer network in major cities across the northern, central and southern region to bring new levels of quality customer and ownership experience. Starting from our very first local launch with the second generation Cayenne to the recent 718 Cayman GT4 and 718 Spyder launch, we hope to continue to achieve greater heights of sports car fascination and evolve the brand in the country even more with our iconic sports cars,” commented Christopher Hunter, Chief Executive Officer of SDAP on this momentous occasion.

Porsche Centre Ara DamansaraSDAP started with the lone Porsche Centre in Glenmarie and has steadily increased its presence in the country. Over the years, it added the Porsche Centre Sungai Besi and Porsche Centre Penang. There is also the new flagship Porsche Centre Ara Damansara, while Porsche Centre Johor Bahru is scheduled to commence operations next year.

Aiming to bring the total customer experience to a new level, SDAP is constantly offering more dynamic driving experiences, upgrading its state-of-the art facilities to match its world-class Porsche products, and even further professionalisation of the Porsche Pre-Owned and Porsche Approved programmes.

Porsche Open Track Day 718 Boxster S Sepang Track 2017“SDAP has remained committed to develop the sports car dream of enthusiasts across the country, and this is only the beginning. Delivering first-class customer service within all aspects across our dealer networks: this is our promise for the journey in developing the Porsche fascination for the next decade to come. With the upcoming opening of our new flagship Porsche Centre Ara Damansara as well as the debut of the Taycan locally in the near future, the evolution of the brand and our progression into the new era of electromobility is inevitable,” said Christopher Hunter.

In Celebration Of A Decade Of Sportscar Fascination

SDAP has been providing flexible financing programmes as well as attractive sales offers to make the sports car dream more attainable for enthusiasts. To commemorate 10 years of sportscar fascination, customers will receive the 10 years SDAP special edition Porsche Driver’s Selection polo tee* when they place a booking for new or pre-owned Porsche, or make a Service Appointment from the dealer webpage between now and 17 September 2020.
*While stocks last.

#10YearsSDAP Celebration

Sime Darby Auto Performance 10th Anniversary_PorscheFurthermore, SDAP will also be running a creative contest on both its Facebook and Instagram platforms in conjunction with its 10th anniversary. All you have to do is visit any Porsche Centre in Malaysia, take your most creative selfie with a Porsche vehicle in the showroom and add your most creative congratulatory wish to SDAP for its 10th anniversary. You will stand a chance to win ‘911 GT edition’ 1:18 diecast models from Porsche Driver’s Selection.

The contest is applicable to all Malaysians and other residents residing within Malaysia, aged 25 and above. Winners will be announced at the end of the campaign and will be notified via private message.

To find out more details as well as the contest terms and conditions, please visit our respective Porsche dealer websites:

Porsche Centre Ara Damansara:
Porsche Centre Sungai Besi:
Porsche Centre Penang:


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