Mitsubishi Motors 3S Centre In Melaka Gets Visual Identity Update

Mitsubishi Motors Malaysia (MMM), the official distributor of Mitsubishi Motors vehicles in Malaysia, and its authorised dealer, Sing Kwung Jidosha, has officially unveiled its Mitsubishi Motors 3S centre with the new visual identity (VI).

With Sing Kwung Jidosha’s latest VI upgrade, MMM now has 20 authorised showrooms nationwide updated to the new VI. Sing Kwung Jidosha is also the first Mitsubishi Motors showroom in Melaka to incorporate the brand’s new corporate brand image, representing its ‘Drive Your Ambition’ tagline.

“I would like to thank Sing Kwung Jidosha, for successfully completing this showroom with a new Mitsubishi Motors VI! With an enhanced brand image, this represents our commitment to put customers as the foremost priority, providing them with a seamless experience when they visit our showrooms, and in a more comfortable ambience,” said Tomoyuki Shinnishi, Chief Executive Officer of MMM.

“With Triton ranking the number one pick-up truck in Melaka with 38% market share for Financial Year 2019 (April 2019 – March 2020) and MMM’s achievement of ranking number one in J.D. Power 2019 Malaysia Customer Service Index (CSI), we are dedicated deliver top-notch service to all our customers,” he added.

The Sing Kwung Jidosha Mitsubishi Motors 3S centre is located at No. 2B, Jalan IMJ1, Taman Industri Malim Jaya, 75250 Melaka. It has a built-up area of 10,000 square feet and houses a comfortable customer lounge with complimentary WiFi. The showroom has space to display up to four vehicles, while its service centre has a fully-equipped workshop capable of servicing up to five Mitsubishi vehicles. In addition, it has a parts storage area and a Body and Paint facility. The 3S centre is also fully equipped with advanced diagnostic tools as well as Special Set Tools (SST) to service every Mitsubishi vehicle.

Currently, MMM has 50 showrooms (of which 45 are 3S Centres) and 51 service outlets natiowide. In East Malaysia, MMM is represented by 14 showrooms (seven in Sarawak and seven in Sabah).

MMM’s portfolio includes the Triton pick-up truck, ASX compact SUV and Outlander 7-seater SUV. The Triton is imported CBU (Completely Built-Up) from Thailand while the ASX and Outlander are locally assembled (CKD).