The Lee Motors Autocare showroom in Alor Setar, Kedah has been revamped and officially reopened to offer a complete BMW Malaysia Premium Ownership Experience for customers in the northern region.
Lee Motors Autocare had previously been serving the full suite of Sales, Services, Spare Parts and Systems (4S) for the BMW brand, and after the refurbishment, will now serve as a BMW Premium Selection dealership.
“Our network of dealers have contributed to our success of delivering our promise of Sheer Driving Pleasure to customers across the country. To date, we have delivered over 5,000 vehicles, charting more than 6% of growth compared to the same period last year. We look forward to growing from strength to strength with dealers such as Lee Motors Autocare who continuously strives to raise the game to provide top-of-the-line service to our customers,” Harald Hoelzl, Managing Director of BMW Group Malaysia said.
In 2018, Lee Motors Autocare achieved a double-digit growth of over 30% compared to the previous year, delivering over 200 BMW vehicles. Eugene Lee, Managing Director of Lee Motors Autocare commented, “We have over a decade of experience in delivering Sheer Driving Pleasure in the country. We believe and take pride in pushing the BMW brand forward by providing excellent service and an enriching driving experience to our customers. With this newly refurbished space, we aim to exceed all expectations by giving our customers a fresh glimpse into the BMW brand.”
Lee Motors Autocare is manned by over 20 dedicated staff in the existing 15,000 sq ft facility which has the capacity to display seven BMW vehicles and six BMW Premium Selection vehicles. It also features a new Grand Klasse (GKL) sales work station in addition to the familiar BMW Customer Lounge, Isetta Bar and BMW Lifestyle merchandise counter.
Lee Motors Autocare is located at No. 86-C, Lorong Perak 18, 05150 Alor Setar, Kedah.