Proton Prevé tours nation in motorcade
In an effort to bring its product closer to the people, Proton is sending its latest product, the Prevé on tour in a nationwide motorcade. Flagged off from Sri Pentas in Bandar Utama, the convoy of eight Prevés, four Inspiras, and a unit each of the Persona and Exora has already made several stop overs around Kuala Lumpur today.
The motorcade’s first stop was the Proton Platinum Showroom in Mutiara Damansara, which was specially decorated in anticipation of high customer turn-out. Present was Proton Group Managing Director Dato’ Sri Haji Syed Zainal Abidin Syed Mohamed Tahir who presented car keys to the first few Prevé owners at the showroom.
From Mutiara Damansara, the Prevé Motorcade made its way to the EON showroom in Jalan Chan Sow Lin in Kuala Lumpur, where a short meet and greet session between Dato’ Sri Haji Syed Zainal and the customers was held. The Motorcade then proceeded to make two more stopovers – for unveiling ceremonies of the Prevé at Menara Maybank in Jalan Pudu, and at the Ambank Berhad headquarters in Jalan Yap Kwan Seng.
After leaving Ambank HQ, the Prevé convoy continued its journey for the rest of its first day nationwide tour to two more stopovers in Senawang and Melaka before resting for the night in Johor Bahru. Day two of the nationwide tour will see the fleet of vehicles travelling 560km covering Yong Peng, Segamat, Bahau, Temerloh, Mentakab and eventually coming to a stop in Kuantan.
The third day’s journey meanwhile, involves a 450km journey which will take the Motorcade to Kemaman, Dungun, Kuala Terengganu, Jerteh, Bachok and Kota Bahru.The Prevé motorcade will then proceed to Tanah Merah, Jeli, Baling, Sik, Alor Setar, Sungai Petani and Penang on the penultimate day before ending the five-day tour with stopovers in Juru, Ipoh and finally at Jalan Ampang on 21 April 2012, where Dato’ Sri Syed Zainal Abidin will be welcoming Motorcade’s return with the launch of a new Proton Showroom.
KON
Pictures: Official Proton release.
Further Details: Proton Prevé official prices and specifications.
See also:
– Proton P3-21A – Soft launch and sneak peek in Power of 1 event at Bukit Jalil
– Proton P3-21A – More Info to Digest
– Making of the Proton P3-21A: More pieces fall in place
– Making of the Proton P3-21A: Day Four’s progress
– Proton Prevé – First Driving Impressions
– Proton Prevé launched
My salutations to DSZ for making personal effort to promote this car. You won’t find too many Top Management these days to go to the field. They prefer to sit in boardrooms and direct their staff to carry out the operations.
The real success of this car is not developing or launching it but to ensure the customer understands and appreciate it. The only way to know the feelings on the ground is to get involved personally and that sets the example of total commitment.
It be a great loss to Proton if DSZ leaves.