Perodua Myvi Debuts In Mauritius
After debuting in Singapore a few months ago, the Perodua Myvi has made its way to another island. This time, the third generation Myvi lands in Mauritius. Local distributor at this island republic, Raouf Dusmohamud & Co Ltd, gave the Perodua Myvi its Mauritian debut last Friday at the Defi Media Motor Show, which took place at the Swami Vivekananda International Conference Centre over the weekend.
The Perodua Myvi is available in 1.3 G AT and 1.5 H AT trim and priced at Rs699,000 (approximately RM81,300) and Rs775,000 (approx RM90,140) respectively, on-the-road with insurance. (Rs = Mauritian Rupees)
This island nation in the Indian Ocean is the Myvi’s third export market; the others being Indonesia (sold as the Daihatsu Sirion) and Singapore. Mauritius is also not a new market for Perodua. In fact, it is one of Perodua’s oldest overseas markets, having sold nearly 2,400 cars there since 1996, including the Kancil, Rusa, Kembara, Kenari, Kelisa, first- and second-generation Myvi, Viva. The company’s current line-up includes the Alza, Axia and Bezza.
“The third-generation Perodua Myvi has been very well-received in Malaysia and we believe Mauritians will appreciate its many qualities,” said Perodua President and Chief Executive Officer Dato’ Zainal Abidin Ahmad.
According to Dato’ Zainal, Perodua is projecting 2019 export numbers to be over 3,000 vehicles, a 50% increase over 2018’s 2,184 vehicles. The company has thus far shipped out more than 1,600 vehicles to its overseas markets, with Indonesia making up for the bulk of the export business.
“The Myvi’s Mauritian debut should edge us closer to our year-end export target and boost Perodua’s brand exposure internationally, what with Mauritius being a major tourist destination,” he added.
The Perodua Myvi has a rated fuel efficiency in excess of 20 km/l and is rated a maximum of five stars in the ASEAN NCAP safety rating. “With LED headlamps, keyless entry and start, Bluetooth, four or six airbags and stability control standard on both variants, the new Myvi is a very sophisticated and advanced product that Mauritians can truly get excited about,” said Raouf Dusmohamud & Co Ltd Managing Director, Mr Raouf Dusmohamud.
“Plus, we’re sweetening the ownership package for our valued customers by offering free servicing up to 30,000 km with every Myvi purchase, which we are now also extending to all the other Perodua models in our current line-up, namely the Alza, Axia and Bezza,” he added.