Triumph Motorcycles Unveils New Visitor Experience At Hinckley Factory

If you’re a motorcycle buff (or maybe just a buff of all things cool in general) and you happen to be in the UK, do take some time to visit the new immersive Visitor Centre at Triumph Motorcycles. This 115 year-old iconic brand will open its new Visitor Centre on 1 November 2017. Based at Triump Motorcycles’ headquarters and manufacturing facility in Hinckley, Leicestershire, the Triumph Factory Experience will allow you a behind-the-scenes look as well as experience a showcase of exclusive never-before-seen exhibits.

Among the exciting exhibits is the most famous movie Triumph motorcycle of all time – the Triumph Bonneville, on which Steve McQueen attempted to jump the border fence in The Great Escape, which has been lovingly restored to working order.

Other notable exhibits are the two-wheeled stars from road, track and screen including the very first Triumph
No1 from 1902, the Speed Triple ridden by Tom Cruise in Mission Impossible 2 and the latest race engine prototype for the 2019 Moto2 championship.

In addition to the first model ever made, visitors will also find a host of rare and unique models including a 1919 Triumph ‘Trusty’ Model H used during the First World War, the 1959 Bonneville that shook the world and all of the brand’s legends with the Hurricane X75, T595 Trident and original ‘94 Speed Triple.

Spread across 8 distinctly-themed areas that combine to create a full Triumph experience – from celebrating the shared attitude of riders and fans, to the incredible bloodline of bikes, racing and popular culture, to the global network Triumph riders represent as well as the full story of design from sketch to final assembly – the Visitor Experience represents the home of the brand – built by riders, for riders.

Racing and winning is also central to the Triumph story and features heavily in the experience. From an original 1920s TT racer alongside legends from American and British competition of the 1950s and 60s, as well as Gary Johnson’s 2014 Isle of Man Supersports TT winning Triumph Daytona 675.

Paul Stroud, Chief Commercial Officer, Triumph Motorcycles, said: “We are very proud and excited to be able to invite Triumph and motorcycling fans from around the world to come and experience our brand first-hand, here at the factory where every Triumph starts its life. With so many important and rare bikes on display, the Visitor Experience will be a must for motorcycle and movie fans alike, but also an opportunity to help us celebrate our proud heritage and our passion for building great motorcycles. We hope this rewards and inspires every fan of the brand, and ignites a love for Triumph in a whole new generation.’’

You can book a guided tour of the Hinckley factory, which is at the heart of motorcycle manufacturing in the UK and is the spiritual home of Triumph. This extensive behind-the-scenes tour of the engineering and manufacturing facilities will give an unprecedented insight into Triumph’s unique and leading approach to designing and building motorcycles.

Visitors to the new centre can also sample the Triumph 1902 café, which offers freshly-ground coffee, a comprehensive menu and free WiFi in unique surroundings.

The Triumph Shop is also on-hand for those looking for a unique range of high-quality branded merchandise, clothing and limited-edition Visitor Experience souvenirs.

Admission to the Visitor Centre is free of charge, while the 90-minute factory tour can be booked online in advance for £15 per person. The experience is open to the public from 1 November and tickets can be purchased from today.

Find out more about the all-new Triumph Visitor Centre and book your factory tour tickets here: http://www.triumphmotorcycles.co.uk/visitor-experience

Watch the video on the new Visitor Centre, as well as the introduction of the Triumph Speedmaster and Bobber Black:

* images and video from Triumph Motorcycles UK