Caltex Unleashes True Power From Within
Explosive summer eye candy movie, Transformers: The Last Knight, will open in Malaysia 22 June 2017 and the Caltex brand has launched its ‘True Power From Within’ promotion in conjunction with this movie.
From now until 31 July 2017, you can purchase selected Havoline, Delo and Techron products from selected Caltex stations and workshops to take part in a contest to win such prizes as Vespa scooters, exclusive Transformer premiums, StarCash, shopping vouchers and promotional monthly lucky draws.
Caltex JOURNEY Card and B Infinite Card loyal members are also entitled to special draws and a chance to win up to 2,000,000 BPoints.
Purchasers of selected Havoline, Delo and Techron Concentrate Plus lubricant products will also receive exclusive movie premiums like polo shirt, T-shirt or microfiber towel, together with the product in a promotional box set.
Lubricant product purchasers also stand a chance to win lucky draw prizes which includes 5 Bose Bluetooth speakers and 10 shopping vouchers valued at RM 200 each, and a grand prize of a Vespa LT150 scooter. The lucky draw will be held on 16 August 2017 and winners will be announced in www.caltextruepower.com.
Meanwhile, the Caltex Techron fuels promotion will run from 22 May – 31 July 2017. A minimum purchase of RM 50 worth of Caltex fuels enables you to enter a lucky draw for Vespa scooters, StarCash and bonus BPoints for Caltex JOURNEY Car and B Infinite members; you will also receive a free Transformers-themed tissue box.
The lucky draw dates are 4 July and 10 August 2017 and winners’ names will be published in www.caltextruepower.com as well as Caltex Malaysia’s Facebook page.
Additionally, from 15 June 2017, you are also entitled to purchase an exclusive Transformers reverse umbrella for RM 39.90 at all Caltex stations (while stocks last) with a minimum Techron fuel purchase of RM 50.
Further, the Caltex Fun Truck will make its rounds from today until 3 June 2017, at shopping malls and selected Caltex service stations, with games and contests. Snap a selfie or group picture with the Fun Truck and post it on Caltex Malaysia’s Facebook page or your own Instagram (make sure it’s public!) with #CaltexTruePower and a creative caption of less than 10 words starting with “Caltex brings you true power because…” and stand a chance to win StarCash worth RM 200 and a feature in Caltex’s promotional materials.
Do check the Caltex Malaysia Facebook page (linked above) for updates on the Fun Truck venue.
Today, it is at 1 Utama New Wing.