Isuzu Chairman visits Malaysia
Having recently launched the new N-Series range of commercial trucks here, Isuzu plans to push on in its efforts to make Malaysia a key market of its operations. The company has further signaled its intentions with the arrival of Isuzu Motors Ltd Chairman Yoshinori Ida from Japan for a working visit to meet with representatives of Isuzu Malaysia and its dealers.
During the dialogue that was held in Kuala Lumpur, Mr Ida assured the dealers of Isuzu’s full commitment towards helping the Malaysian operations achieve its position as a leading truck brand and that quick response and excellent product support would be key areas that Isuzu Motors would prioritize in an effort to create a better business environment for Malaysian dealers.
“Malaysia is one of the three Asian tigers together with Thailand and Indonesia. These will be a driving force of the East Asian market in the coming years. In order to achieve our objectives of making Isuzu the No.1 truck brand in the world, we need to have a strong presence in these markets and react quickly to the demands of our customers here,” said Ida.
Mr Ida further added that input and feedback gathered from the dealers during the dialog would be valuable in Isuzu’s product development efforts and ensure that its future range will be better suited for use in our market.
“This is the first time the chairman of a global corporation has come to hear our views. I have never had this opportunity before and more importantly, he has taken note of our opinions and has assured us that he will take the necessary action when he returns to Japan. This is truly a great show of commitment by Isuzu,” said a dealer from Sabah.
Pictures: Official Isuzu release.
