iCAUR Glenmarie Opens As Brand’s First Dealership Worldwide

iCAUR Malaysia has officially opened its first dealership, iCAUR Glenmarie, marking a global milestone for the new electric vehicle marque. Located in Shah Alam and managed by Absolute Motor Sdn Bhd, the outlet is not only iCAUR’s first in Malaysia but also the first dealership for the brand anywhere in the world (not counting the iCAR network in China).

The launch comes just months after iCAUR’s Malaysian debut at the 2025 Malaysian Autoshow, ahead of the upcoming local introduction of its first model, the iCAUR 03, on 9 September. 

iCAUR Malaysia Vice President, Emily Lek, said the Glenmarie flagship reflects the brand’s youthful, tech-forward spirit. “In under 4 months since our debut at the Malaysian Autoshow 2025, iCAUR has stamped an indelible mark in Malaysia, delivering a simple yet profound message — Born to Play,” she said. 

“iCAUR Glenmarie reflects that spirit, standing as the first dealership not only in Malaysia but in the world, and setting the tone for a brand that appeals to individuality and self-expression — delivered through capable, tech-forward vehicles and a complementary ecosystem that encourages adventure every step of the way,” she added.

Absolute Motor Managing Director, Andy Yap, noted the partnership underscores a strong belief in iCAUR’s sustainable mobility vision. “Offering unique designs and formidable engineering, our steadfast commitment to become the first iCAUR dealership in Malaysia and the world represents our firm belief in the brand and in its promise of sustainable mobility that also resonates with the lifestyle of its owners.”

Spanning 18,912 square feet, iCAUR Glenmarie is designed as more than a showroom. Facilities include a 5-car display area, a dedicated delivery bay, a customer lounge with complimentary Wi-Fi, coffee and pastries, and two private EV charging bays. The dealership also features the iCAUR Arcade, a gaming zone created as part of its lifestyle-focused ownership experience.

On the aftersales front, the outlet offers 3 service bays, a dedicated customisation bay, and a specialised workshop, with capacity to handle up to 300 vehicles per month. The centre is supported by 30 trained staff.

By mid-September, iCAUR Malaysia expects to establish 18 sales points, with 9 full-fledged dealerships nationwide. Absolute Motor will also expand its footprint with additional outlets.

The iCAUR 03, set for launch next month, will be priced between RM145,000 and RM155,000. You can now place a fully refundable RM1,000 booking to secure early ownership. Two variants will be available:

• iCAUR 03 2WD – single 135 kW (184 PS) motor, 220 Nm of torque, 65.7 kWh LFP battery, 426 km NEDC range.

• iCAUR 03 iWD – dual motors producing 205 kW (279 PS) and 385 Nm, 69.8 kWh battery, 418 km NEDC range.

The Glenmarie dealership is located at 12, Jalan Pendaftar U1/54, Kawasan Perindustrian Temasya, Shah Alam, and operates daily. Sales hours are 8:30 AM to 6:00 PM (Monday–Saturday) and 9:00 AM to 5:00 PM (Sunday). The service centre opens 8:30 AM to 5:00 PM (Monday–Saturday).

Backed by Chery’s automotive expertise and SmartMi Tech’s digital innovation, iCAUR aims to build a global presence with more than 2,000 sales and service centres worldwide by 2028. In Malaysia, the brand positions itself as a youthful and adventurous EV alternative, aligned with national goals for sustainable mobility under the National Energy Transition Roadmap (NETR) and Low Carbon Mobility Blueprint (LCMB) which targets 80% EV adoption by 2050.