Liberty General Insurance Wins At Insurance Asia Awards 2025 For InsureMyTesla EV Coverage
Liberty General Insurance Berhad clinched the Digital Insurance Initiative of the Year – Malaysia at the Insurance Asia Awards 2025 for its innovative InsureMyTesla EV insurance product, which offers a seamless, tailored solution for Tesla vehicle owners in Malaysia.
InsureMyTesla was recognized for its forward-thinking, customer-centric digital approach to electric vehicle insurance, highlighting Liberty’s role in shaping the future of EV protection. The win reflects Liberty’s broader mission to create accessible, inclusive, and sustainable insurance offerings for a rapidly evolving automotive landscape.
“Winning Digital Insurance Initiative of the Year for InsureMyTesla at this year’s Insurance Asia Awards is a proud milestone for us,” said Puneet Pasricha (Pasha), Chief Executive Officer of Liberty General Insurance. “It reinforces our mission to make insurance more accessible, inclusive, and relevant for the fast-growing EV community in Malaysia.”
The InsureMyTesla plan covers a wide range of EV-specific needs, including electric charger protection, unlimited 24/7 towing in the event of battery depletion, key repairs and replacements, and a warranty on authorised repair workmanship — all managed through a fully digital platform.
The initiative also plays a key role in raising awareness among Tesla owners and prospective buyers about the availability of digital-first insurance services. The award from Insurance Asia acknowledges Liberty’s success in addressing the needs of Malaysia’s growing EV ecosystem with agility and innovation. 
“We are truly grateful for this recognition,” added Pasha. “It fuels us forward to invest in innovation that meets the evolving lifestyles of Malaysians, from traditional vehicles to EVs and beyond. Customers can also look forward to more enhancement to the InsureMyTesla product, which will offer an even better experience.”
The Insurance Asia Awards 2025, now celebrating its 10th year, honours insurance companies across Asia Pacific that have demonstrated excellence and innovation in delivering value to customers and transforming the industry.
Liberty’s win affirms its commitment to using technology and customer insight to drive smarter and more inclusive insurance solutions for the Malaysian market.
For more information, visit www.libertyinsurance.com.my.
