New Variants Of Locally Assembled GAC GS3 Emzoom Now Available In Malaysia

WTC Automotif (M) Sdn Bhd (WTCA) has expanded the GAC GS3 Emzoom lineup with 2 new locally-assembled variants i.e. Standard and Exclusive. These additions come after the launch of the GS3 Emzoom Premium R as a completely knocked-down (CKD) model in August. The new Standard variant is priced at RM103,800, while the Exclusive is now available at RM116,800 – RM2,000 less than the previous fully-imported version. The range-topping Premium R however, maintains its RM126,800 price tag.

All 3 variants of the GAC GS3 Emzoom use a 1.5L turbocharged 4-cylinder engine that produces 177 PS (175 hp) @ 5,500 rpm and 270 Nm of torque @ 1,400 – 4,500 rpm, that is paired with a 7-speed wet dual-clutch transmission. Performance-wise, the front-wheel-drive GS3 Emzoom from 0 to 100 km/h in 8.0 seconds while achieving a claimed fuel consumption of 5.9 litres per 100 km.

The GAC GS3 Emzoom is a B-segment crossover measuring 4,410 mm in length (4,446 mm for Premium R), 1,850 mm in width and 1,600 in height. Boot space is 341 litres and is expandable to 1,271 litres with the rear seats folded. Common features found in all 3 variants are:

• LED headlights with height adjustment
• LED daytime running lights
• Powered side mirrors
• 18″ alloy wheels (225/55 tyres)
• Temporary spare tyre
• Electric hidden door handles
• Heated rear windshield
• Blue & black interior trim
• PM1.0 air filter
• 4-way tilt & telescopic steering wheel adjustment
• One-touch power windows with anti-pinch
• 10.25″ infotainment touchscreen
• Wireless Apple CarPlay
• Android phone mirroring
• Front USB Type-A port
• Passive entry, passive start
• Rear parking sensors
• ISOFIX anchors
• Electronic parking brake
• Hill-hold Control
• Tyre pressure monitoring system

To have a competitive price, what the Standard variant does without are such features as rear air vents, rear reading lights, USB Type-C port in front, and Type-A port in the rear, rear centre armrest and headrest, and surround-view camera offering instead, a basic reverse camera. It also features manual air conditioning, fabric seats, a urethane steering wheel, 2 speakers, analogue meters, and conventional cruise control. Safety equipment includes dual front airbags, ABS with EBD, and electronic stability control, but it does not feature advanced driver assistance systems (ADAS).

Moving up to the mid-range Exclusive variant, this variant includes climate control, rear air vents, leatherette steering wheel, leatherette seats, rear reading lights, dual side airbags, 4 speakers, 7″ digital instrument cluster, rear USB Type-A port. The Exclusive includes ADAS features such as Integrated Cruise Assist, Adaptive Cruise Control, Traffic Jam Assist, Automatic Emergency Braking, Forward Collision Warning, Lane Keep Assist, Lane Departure Warning, Intelligent Speed Limit Control, and Traffic Sign Recognition.

On the other hand, the Premium R adds exclusive features such as the R-Style sport package, R-Style sport exhaust, automatic headlights, panoramic sunroof with sunshade, hands-free powered tailgate, 6-way powered adjustment for driver’s seat, rear centre armrest and headrest, front sun visors with mirror and light, multi-colour ambient lighting, side curtain airbags, wireless charger, 6 speakers, USB Type-C port in front, and front parking sensors. Furthermore, its ADAS suite includes High Beam Assist, and Fusion Automatic Parking Assist.

Exterior colour choices vary across the variants. The Standard comes in Asphalt Black and Frost White, while the Exclusive adds Superstar Silver and Salt Lake Blue. The Premium-R is available in all these colours plus a variant-exclusive Graphite Grey. Incidentally, Asphalt Black and Graphite Grey are exclusive to the Malaysian market.

The GS3 Emzoom in Malaysia is GAC Motor’s first CKD as well as right-hand-drive project. To celebrate this milestone, WTCA has launched the “Rev Up With Emzoom” campaign which will run until 31 December 2024. The campaign offers cash rebates of RM5,000 for the Exclusive variant and RM7,000 for the Premium R. Additionally, customers can opt for a bundle that includes Complimentary Maintenance Service and a Smart Watch Key worth RM1,388 in place of the cash rebates.

The GAC GS3 Emzoom is covered by a 5-year (or 150,000 km) vehicle warranty. The first 2,000 customers will also enjoy an additional 7-year (or 180,000 km) warranty on the engine and transmission. Currently, there are more than 20 GAC showrooms and service centres across Malaysia, ready to support the expanding customer base.

At the unveiling of the locally assembled GS3 Emzoom variants, WTCA also announced the appointment of Jack Lim, a local radio and TV personality, as the Official Brand Ambassador of GAC Malaysia.