Sunmaju Sdn Bhd Leads The Way In Sustainability With UD Trucks’ Euro 5 Quester
Sunmaju Sdn Bhd, a commercial fuels reseller, is spearheading sustainability initiatives in Malaysia’s petroleum segment by being the first company in this segment to integrate UD Trucks’ latest Euro 5 Quester into its fleet. The company recently took delivery of 2 units of the heavy-duty Euro 5 Quester trucks from the Tan Chong Industrial Equipment Sdn Bhd’s (TCIE) Batu Caves dealership.
![L-R: Averie Teng, Business Development Manager, Sunmaju Sdn Bhd; Teng Sang Yeen, Director, Sunmaju Sdn Bhd; John Foo, Director, Sunmaju Sdn Bhd; Dato Mohd Ramli Bin Jaafar, Chairman, Sunmaju Sdn Bhd; Steve Hedouin, Managing Director Hub Malaysia, UD Trucks; Loh Thim Choy, Senior GM, TCIE Sdn Bhd; & Tanasegaran Kesavan, Head of Service, TCIE Sdn Bhd.](http://cdn.autotrade.com.my/news/wp-content/uploads/2024/05/27143014/UD-Trucks_Quester_Euro-5_Sunmaju--1024x682.jpg)
Founded over 2 decades ago, Sunmaju is a homegrown business that began operations with just 2 diesel tankers. In 2005, the company acquired its first UD truck, marking the beginning of a long-term relationship. Today, Sunmaju operates a fleet of 57 UD trucks and serves as the authorised commercial fuels partner for major oil companies such as Petronas, Shell, and Petron in Malaysia.
“We are honored and proud to be the first company in the petroleum segment in Malaysia to adopt UD Trucks’ Euro 5 Quester, as this signifies our commitment in striving to be an environmentally and socially responsible company,” said John Foo, Director of Sunmaju Sdn Bhd.
Foo emphasised the critical role of quality and reliability in the company’s nationwide operations, which include transporting diesel, petrol, and jet fuel. He highlighted the benefits of using UD trucks, particularly TCIE’s round-the-clock aftersales support and the in-house telematics system, which provides real-time updates, enhancing operational efficiency.
“Our fleet is the backbone of our success, driving Sunmaju’s journey which has been built on innovation and partnership. With all the support, we are poised to grow further and contribute to better sustainability with the new Euro 5 Quester trucks. We are absolutely thrilled to say that we envision adding more units of Euro 5 Quester in the future to replace some of our Euro 3 ones,” he added.
![John Foo and Steve Hedouin with guests from Petronas, one of Sunmaju's main customers.](http://cdn.autotrade.com.my/news/wp-content/uploads/2024/05/27143901/UD-Trucks_Sunmaju-1024x682.jpg)
Introduced last year ahead of Malaysia’s Euro 4 emission regulations, the heavy-duty Euro 5 Quester and the medium-duty Euro 5 Croner are assembled locally at Tan Chong Motor Assemblies Sdn Bhd’s facility. These Euro 5 compliant trucks feature UD’s Selective Catalytic Reduction (SCR) technology, which significantly enhances environmental protection and fuel economy.
“We would like to thank and congratulate Sunmaju for steering the way forward with our Euro 5 Quester trucks. Today’s handover is a demonstration of Sunmaju’s pioneering spirit in transforming the industry and being a step ahead of other players in its effort to minimize environmental impact,” commented Steve Hedouin, Managing Director Hub Malaysia, UD Trucks who congratulated Sunmaju on its forward-thinking approach.
“Amidst the urgent need to address today’s environmental challenges, more companies are making the commitment towards sustainability and choosing to work with partners who share the same goals. Therefore, it is critical that UD Trucks continue to bring solutions to the industry that can improve business productivity whilst paving the way for our customers to raise their environmental, social and governance (ESG) rating,” he added.
According to UD Trucks, Euro 5 trucks can reduce particulate matter (PM) emissions by 80% and nitrogen oxides (NOx) emissions by 60% compared to current Euro 3 trucks. Additionally, Euro 5 engines offer comparatively lower fuel consumption and CO² emissions.
The Euro 5 Quester includes productivity-enhancing features such as the I-Coaching system, which helps drivers improve fuel efficiency and safety. Also available is UD Connected Services, which assists companies in monitoring their trucks. Furthermore, the Escot automatic gearbox reduces driver fatigue by simplifying gear changes and allowing drivers to focus more on road safety.
“On behalf of TCIE, we would like to thank Sunmaju for entrusting us with their logistical needs since 2005. It is a great honor to be able to support their daily operations and ensuring that their UD fleet runs smoothly. Just like Sunmaju’s success that is built on innovation and partnership, TCIE and UD Trucks will continue to go the extra mile together to support their business by bringing innovative Japanese solutions that are relevant for productivity and reducing environmental impact,” said Loh Thim Choy, Senior General Manager of TCIE.