Perodua Makes Clarification On Launch Of Myvi S-Edition In Brunei

Perodua Makes Clarification On Launch Of Myvi S-Edition In Brunei

Pic: Perodua Brunei

Perodua_President & CEO_Dato' Zainal Abidin AhmadThe Myvi launch was in Brunei but it seemed to have caused quite a stir in Malaysia. Or at least there were enough curious inquiries for Perodua President and Chief Executive Officer, Dato’ Zainal Abidin Ahmad to issue a statement. We append his official statement below, ad verbum:

“On 4th July 2020, Perodua Brunei introduced its own version of the Myvi 1.3L G variant, dubbed the S-Edition, which include enhanced body kits which were sourced independently by our appointed distributor GHK Motors.

We are engaging with GHK Motors for more details about this variant to ensure that the additions to this variant meet the required standards.

Pic: Perodua Brunei
Pic: Perodua Brunei

Based on the feedback from GHK Motors, the introduction of the Myvi S-Edition was its attempt to introduce a variant that was better suited to their market needs.

We understand that the introduction of the Myvi S-Edition has created some confusion with our loyal customers and we hope that this statement has given some clarification to this matter.”

The current generation Myvi was unveiled by GHK Motors in Bandar Seri Begawan, Brunei last week in a digital launch event. And keen-eyed Malaysians must have noticed an odd variant out of the lot. Putting it as the centrepiece, in red, and giving it a name not familiar to fans of Perodua would likely raise some eyebrows.

The Myvi S-Edition of Brunei bears some similarities to the Myvi GT concept which was showcased by Perodua at the KL International Motor Show (KLIMS) in 2018. The Myvi GT however, did not have a mesh grille or an outstanding rear roof spoiler, like the S-Edition. In contrast to the S-Edition, the GT concept had clear tail lights, pin-striping, fender cladding, twin tailpipes and a chunkier style rear diffuser. We don’t have images of the interior to compare but the GT concept had a flat-bottomed sport steering with carbon fibre and Alcantara finish. The seats, dashboard and door cards also get the suede finish with plenty of red trim all around.

Will Perodua think consumers are ready to pay for such extras like that introduced by the Myvi GT concept, now that interest has been sparked by the S-Edition?

NO COMMENTS

Leave a Reply