TRAPO Asia Launches Mark II Car Mat with Bactekiller Technology from Japan
Kuala Lumpur, 8 August 2019 – The TRAPO Mark II is the latest from homegrown customised car mat solution company, TRAPO Asia. Founded in 2016, TRAPO offers full customisation of car mats for over 500 car models, and all car mats are manufactured with care after thorough research to provide the best car mat solution.
In the last three years, TRAPO stated that it had captured 6% market share of Malaysia’s newly registered cars. It has so far served over 80,000 four-wheeled enthusiasts and expanded to Singapore and Indonesia, and sees further growth potential. Thus, it hopes to strengthen its local and international presence further with the introduction of the all-new TRAPO Mark II car mats.
“We are proud to achieve another milestone for TRAPO Asia today and we are confident in terms of achieving a double digit growth by year-end. TRAPO was created to be the car mat solution for every driver and we will continue to innovate and introduce new products in the near future to provide a wider range of options to fit the customers’ driving needs. With Trapo Mark II, we are aiming to provide an all new perspective for Malaysians in terms of hygiene and looking for a 5% growth in market share,” said Tzong Lee, co-founder of TRAPO Asia.
The all-new TRAPO Mark II car mat traps dirt effectively, is waterproof and is chemically safe. It also utilises the Bactekiller technology by Fuji Chemical Industries Co Ltd, which eliminates 99% of bacteria on the car mat surface, to provide for a cleaner and more hygienic car cabin. The Bactekiller technology prevents bacteria from reproducing on the surface of TRAPO car mats thus eventually killing it off.
TRAPO Asia had signed a Memorandum of Agreement (MoA) with Fuji Chemical to be the sole car mat manufacturer to use the Japanese technology in Malaysia. “We are proud to be the only authorised car mat manufacturer to work with the leading pharmaceutical manufacturer, Fuji Chemical Industries Co Ltd which has over 65 years of heritage. Drivers step on their car mats in and out everyday without realising the bacteria that they bring into their car. With this partnership, TRAPO Asia can now produce a state-of-the-art car mat, Trapo Mark II to provide a safe and cleaner option for all drivers” said Tzong.
TRAPO Asia is a big believer in green and sustainable manufacturing practices and makes its car mats using using 50% recycled raw material and 50% part virgin fibres. TRAPO Asia not only produces its car mats from foam waste from the production of toys but also gives its customers the option of trading-in previously bought TRAPO car mats as part of their corporate social responsibility. They will then recycle these trade-ins by increasing the foam waste ratio to produce its eco-friendly range, TRAPO ECO.
“We place great importance on maintaining an eco-friendly culture here at TRAPO. As such, we aim to be responsible for the waste from our manufacturing site and our car mats,” said Co-Founder of TRAPO Asia, Zare Lee.
Besides car mats, TRAPO Asia is venturing into car accessories with an in-house brand called Oxtra. The Oxtra range includes power cable, car charger, mini vacuum and phone holder. All Oxtra products are carefully designed to ensure that the driver gets the best experience while using it.
“Currently there are so many choices in the market and car owners who want the best product often make misguided decision. Thus, Oxtra was created so that our customers can get the best experience out of it. Essentially, TRAPO wants to be the ultimate solution for every driver” added Zare.
To find out more, please visit TRAPO Asia’s official website: www.trapo.asia/my/.
