Hyundai-Sime Darby Motors (HSDM) has appointed Mr Low Yuan Lung as its new Managing Director effective 1 November 2018.
Low began his career in the automotive industry in 1996, moving up to the role of Branch Operation Manager for Proton Edar Sdn Bhd in 2004. He joined Sime Darby Motors in 2013 as the Head of Sales for Auto Bavaria Retail, which sells a premium automobile brand. Subsequently, he was appointed the Dealer Principal for Auto Bavaria Glenmarie and Auto Bavaria Retail. In 2016, his portfolio expanded to also cover Sime Darby Auto Selection and he was promoted to the Head of Retail Operations.
With his vast experience in the automotive industry, Low’s appointment will help bring HSDM to greater heights. Low said that at the helm of HSDM, he is ready to reshape the company in line with Hyundai Motor Company’s strategy towards accelerating innovation. With his experience, Hyundai’s positioning as a “modern premium” passenger car brand will be further enhanced.