Volkswagen Announces Limited Online Edition Beetle For Malaysia

Volkswagen Announces Limited Online Edition Beetle For Malaysia

You can buy anything online these days, even the kitchen sink. So it’s no surprise that cars can also be purchased from an online store, which is what Volkswagen Passenger Cars Malaysia (VPCM) is doing. In collaboration with SEA Lazada Malaysia, VPCM announced the availability of 12 Volkswagen Beetles in Lazada’s online store.

Volkswagen Malaysia Lazada_Beetles_Silver_04 2017Volkswagen Malaysia - Lazada_Beetles_Red_05 2017These exclusive limited-edition Beetles is made available in conjunction with Lazada’s Online Revolution campaign happening from 12 – 14 December 2017. The 12 limited-edition Beetles will be sold online at RM112,112* each, and is only valid within Peninsular Malaysia.

The limited edition Beetle comes in 2 designs – the “Herbie 53” in Pure White and White Silver, and the “Hot Bug” in Tornado Red.

If you’re looking to buy one, just head on to Lazada’s platform and purchase an exclusive Welcome Kit at RM 5,000 which doubles as a prepayment booking fee.

The Welcome Kit contains a limited edition Volkswagen key chain and a Touch ‘n Go card with a pre-loaded value of RM 100. Once the purchase is finalized, you will be contacted by a Volkswagen representative for you to select your preferred dealership and complete the purchase.

Volkswagen Malaysia Lazada_Beetles_White_01 2017Erik Winter, Managing Director of VPCM said that the partnership represents a milestone for Volkswagen in Malaysia. “We live in a digital age where goods and services can be obtained online, so why not cars. To be able to purchase an iconic limited edition car through an e-commerce platform is something that has never been done before here. This is a historical first for Volkswagen, and would not have been made possible without the support from Lazada and our dealer partners.”

“At Lazada Malaysia, we continuously invest to provide services that create a more engaging customer experience, and ultimately, better serve the needs of Malaysians. This collaboration is a testament that
customers can purchase anything via our platform, with cars being sold online for the first time in Malaysia! We look forward to working together with Volkswagen in growing its online presence as they add a wide
range of assortment on our platform, providing customers added convenience, choice and value”, said Hans-Peter Ressel, CEO of Lazada Malaysia.

The limited-edition Beetles comes with leather-wrapped multi-function steering wheel, a 5.8″ ‘Composition Colour’ touchscreen with USB, Bluetooth and 8 Speakers; and seat trim covers in ‘Pepita’ fabric. Under its hood is a 1.2L turbocharged TSI engine with an output of 105 PS and 175 Nm of torque, mated with a 7-speed automatic transmission DSG.

As added peace-of mind, these limited edition Beetles comes with 5-year manufacturer warranty and 5-year roadside assistance.

For more information, visit www.volkswagen.com.my and www.lazada.com.my/volkswagen-passenger- cars-malaysia

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