Asia Pacific Hyundai Training Academy opens in Malaysia

Asia Pacific Hyundai Training Academy opens in Malaysia

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Hyundai Motor Company (HMC) and Hyundai-Sime Darby Motors have jointly opened the Asia Pacific Hyundai Training Academy (APAC-HTA) to be used to conduct training programmes by HMC for its quarterly training programmes. HSDM, by virtue of hosting the academy, also enjoys the benefit of being able to use its facilities for dealer training as well.

“The effectiveness of the training programmes will be monitored and tracked on a quarterly basis based on customer satisfaction surveys. The findings will then be used as the foundation for developing and operating subsequent training programmes,” said Mr Kim Hoo-Keun, Head of Asia & Pacific Regional Headquarters, HMC.

The joint effort by HMC and HSDM is aimed to improve customer service in the region. It is designed to assist its dealers’ sales and service staff to achieve a more professional and systematic approach to customer handling and management, which will subsequently result in higher customer satisfaction. The training programme will cover customer service training models and simulations, customer care practices, sales consultancy skills and team building activities.

The set-up of this training academy is well-equipped with three seminar rooms, a mock-up showroom for practical training, a trainers’ office, a reception and a lounge area, and staffed with two HMC trainers.

“In line with HMC’s corporate direction and goal, HSDM is also revving-up it’s effort to enhance customers’ experience and to improve our service quality to customers through the strengthening of its network of 3S centres and by offering training to sales, service as well as its technical staff,” said Mr Lau Yit Mun, Managing Director of HSDM.

The APAC-HTA is located on the 1st Floor of Sime Darby Auto Hyundai at Lot 1, Jalan Pelukis U1/46, Temasya Industrial Park, Section U1, Glenmarie, Shah Alam.

Pictures: Official Hyundai release.

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