New Hyundai 3S opens in Johor Bahru
Multiple Maxim Sdn Bhd (Multiple Maxim), an authorized dealer of Hyundai-Sime Darby Motors (HSDM), launched its new 3S (Sales, Service, and Spare Parts) centre at Jalan Kebun Teh, Johor Bahru, today. Built at a total cost of RM5.35 million, the new centre aims to cater for the increasing number of Hyundai owners in Johor Bahru.
Based on recent JPJ data, the sales of Hyundai cars have improved tremendously in Johor Bahru since 2008. In 2011, HSDM recorded sales of 1,108 units as compared to 588 units in 2008, an increase of 88.44%. In 2011, the sales in Johor Bahru contributed 63.64% to the total Hyundai sales in Johor.
Hyundai’s regard amongst customers have been improving steadily in recent years. In the recent J.D Power Asia Pacific 2012 Malaysia Customer Service Index (CSI) Study, Hyundai-Inokom which was ranked 7th overall, achieved the biggest improvement in the study with 746 points, a 30-point increase from last year. The key factor of this improvement is the after sales service, which includes service quality, vehicle pick-up, service initiation, service advisor and service facility.
“We have been a Hyundai car dealer for the past 10 years. We started as only a 1S centre (sales) but have later decided to expand our business to offer 3S facilities and services. With an upgraded centre, we are ready to serve the Hyundai community in Johor Bahru with the improved services and facilities for greater customer satisfaction,” noted Mr Desmond Tien, Managing Director of Multiple Maxim.
“Fulfilling customers’ expectations and satisfaction is our priority. It is also our aim to maintain excellent service quality for all Hyundai vehicle owners. Our 3S centres are designed to enhance customers’ experience through the many unique offerings and services. With New Thinking. New Possibilities, we are looking beyond just offering a regular car service. We want our customers to enjoy Hyundai ownership experience and be emotionally attached to the brand,” said Mr Lau Yit Mun, Managing Director of HSDM.
More 3S centres will also be opened throughout Malaysia in stages. By end of this year, two more Hyundai 3S centres will be opened in Batu Pahat, Johor and Ipoh, Perak.
Multiple Maxim Hyundai 3S centre is situated at Lot 110, Jalan Kebun Teh, 80250 Johor Bahru. Customers who would like to find out more about the services offered by this 3S centre can call (07) 3312 195 and (07) 3316 388 for sales showroom. The sales showroom opens daily from 8.30am to 7.45pm while the service centre opens from Monday to Saturday from 9.00am to 6.00pm.
Picture: Official Hyundai release.
