Quill Automobiles opens new BMW 4S centre
BMW Group Malaysia and Quill Automobiles have officially opened a new BMW 4S (Sales, Service, Spare Parts, Systems) dealership to cater for customers in the Klang Valley.
The overall operations of the dealership is split to two locations, with sales and a BMW FastLane Service facility housed in a showroom based in Petaling Jaya, whilst after-sales service, systems, and spare parts facilities are operated in Puchong.
Inaugurating the new BMW dealership, Dato’ Dr. Jennifer Low, Group Managing Director of Quill Group of Companies said, “Today marks a very special occassion for us at Quill Group of Companies as we officially establish ourselves as a serious and dynamic organisation in Malaysian premium motoring. The premium and success standards set by Quill Automobiles will be exactly that of our parent company, Quill Group of Companies which is the leading premium design, construction and property development company in Malaysia.”
Welcoming Quill Automobile into the BMW network, Managing Director of BMW Group Malaysia Mr.Geoffrey Briscoe said, “With the opening of Quill Automobile, more of our customers in the prime locations of Petaling Jaya and Puchong will now not only be able to understand and experience the premium expression of owning a BMW but also be able to experience piece of mind care for their BMW vehicles.”
“Dealerships form a critical touch-point for the BMW brand to our consumers and we want to ensure that our customers continue to get nothing but the very best in their experience of owning a BMW,” said Briscoe.
The showroom in Petaling Jaya, located at the ground floor of the Quill 9 building, occupies a total built-up space of 40,000 square feet. It houses a sales office, lounge area, M lounge area, BPS (BMW Premium Selection) area, meeting and discussion rooms, concierge and a display area that can hold up to 26 cars. Meanwhile, the satellite service facility in Puchong boasts 20,000 square feet of space.
Quill Automobiles Sdn Bhd was established in January 2009 and is under the Quill Group of Companies, a multi-disciplinary design-led property and construction company in the businesses of financing, fast-track design, and purpose-built buildings and facilities for multinational and Malaysian companies.
Earlier this year, the Quill Group, through its subsidiary Quill Motorcars had opened the only Rolls-Royce dealership in Malaysia, situated adjacent to the Quill BMW showroom at the Quill 9 building.
As part of its post-launching festivities, Quill Automobiles is offering a free DVD player for every purchase of a BMW 5-series from 10 to 12 April 2010. The dealership is also running a service campaign until 30 April 2010, with complimentary safety inspection program, complimentary car cleaning services, special rates on labour charges, special rates on wheel alignment and spare parts as well as special door gifts.
Pictures: Official BMW release.
