Perodua announces Feb 2010 performance
Perodua today announced its sales performance for the month of February 2010. When a company makes an effort to announces monthly sales figures, you can be certain that things are going very very well. From 32.1% in Jan 2010, the company’s market share inched upwards to 32.5% in Feb 2010.
Year-on-year from Feb 2009, the company registered a 6.5% increase in sales volume from 12,200 units to 13,000 units. Even though the company recorded a market share increase from Jan 2010, the actual number of sales actually went down from 16,200 units sold.
“We performed exceptionally well despite the many challenges that include a shorter working month and very tight stock levels. We even exceeded our target of 12,700 units for February,” Perodua managing director En Aminar Rashid Salleh said today.
“It’s a great start for the year, where we surpassed our car sales targets for both January and February. I believe that this is mainly due to the pent up demand, as consumers’ confidence improved on the back of the economic recovery,” he pointed out.
The Myvi continues to be Perodua’s top seller with 4,900 units finding homes during the month. The other models, Viva and Alza, recorded 4,500 and 3,600 sales respectively. March is set to be another strong month as the company picked up some 15,000 bookings in February.
“Perodua will ramp up production in March and April to reduce the waiting period especially for the Alza,” En Aminar said.
Earlier this year, Perodua announced its target to sell 176,000 cars for 2010, up from 167,700 sold in 2009. On after sales, Perodua recorded 124,000 service intakes in February or 9% improvement over the 114,000 intakes in February 2009.
“Not withstanding any unforeseen circumstances, we are on the road to meeting our first quarter vehicle sales target of 44,400 units,” quipped Aminar.
