Mercedes-Benz Launches New Actros Truck
Kuala Lumpur, 6 October 2009: The Mercedes-Benz Actros enters its third generation with a firm focus on economy, comfort, safety and environmentally friendliness. A fresh and powerful design has further enhanced the aesthetic appeal of the new Mercedes-Benz flag¬ship series. With approximately 600,000 units sold in more than 100 countries, the Actros family is acknowledged to be the world’s best-selling heavy-duty truck.
The new Actros is a further improvement on this success story, with 37 individual measures for vehicle operators by virtue of lower fuel costs and increased availability. This is decisively aided by the 16-speed Telligent® Gearshift 2, which is standard equipment in a roadgoing truck for the first time and represents a real milestone in terms of economy, comfort and safety.
On the basis of the success of the heavy-duty truck Mercedes-Benz Actros in the commercial sector – the vehicle was brought to Malaysia in 2004 and rapidly got recognized by its strength, robustness, resistance and state of the art technology. Mercedes-Benz brings now to the country a new generation model of this product line. Especially up-to-date assistance systems like the Telligent®-Braking System with ABS and ASR provide the driver with effective support for more safety and efficiency.
The Actros has always been a trailblazer when it comes to design. The front of the new Actros exudes eye-catching dynamics and simultaneously projects composure and a commanding presence. In contrast to its predecessor, the lateral sides of the V of the radiator grille are now curved and continue harmoniously with a slight curvature up to the sun visor. At the same time, the fins of the decorative grid in front of the radiator are more markedly accentuated, have been configured more “airily” and have a dynamic contour with their upward pointing “wings” at the tips.
Brand pledge “Trucks you can trust” creates confidence
The pledge of “Trucks you can trust” is derived from the high quality synonymous with Mercedes-Benz commercial vehicles and is a source of motivation for the more than 40,000 people employed by the Mercedes-Benz Trucks organization worldwide. The accuracy of the claim is demonstrated day after day by the reliability and quality of the approximately 600,000 Mercedes-Benz Actros trucks on the road in more than 100 countries around the world. The pledge is also kept by the many other types of Mercedes-Benz trucks on the road, including the Atego and the Axor, all which continue to uphold the good reputation earned by legendary Mercedes-Benz vehicles during more than 110 years of truck history.
The “Trucks you can trust” pledge is underscored by market research results in Europe, which show, for example, that of all truck models in its competitive field, the Mercedes-Benz Actros is the least likely to break down on the road. Internal assessments also confirm customer statements that Mercedes-Benz trucks also are frontrunners when it comes to vehicle availability.
In the last Commercial Vehicles International Show of Hanover, Germany – IAA – it was elected “The Truck of the year 2009”. This title is the result of an election carried out among specialized journalists of the transportation sector that includes 21 countries in Europe that acknowledged the achievements in economy, environmental friendliness, safety and comfort offered by its innovative technology.
Each of the three generations of Actros was, at their launching, appointed as Truck of the Year. “In each generation Actros offers more benefits for the customers, ensuring more productivity in the transport and, mainly, more operational profitability for the fleet owner”.
The Prime Mover Actros 2640LS 6×2 and Actros 2640S 6×4 are equipped with the powerful electronic OM 501 LA V6 engine This engine has optimum performance with savings in fuel consumption as well as reduced emission rates. The design of the new Actros generation gives to the truck a visual aspect that stresses its strong and robust appearance.
The Prime Mover Actros 2640LS 6×2 and Actros 2640S 6×4 are equipped with a 16 speed transmission with semi-automated gear shifting system. This system, the Telligent®, makes the shifting operations more rapid, smooth, precise and safe, making the work of the driver easier, because he may keep his hand on the steering wheel for a longer time, this way he is able to concentrate in driving the truck.
“Truck of the Year 2009”
The new Mercedes-Benz flagship won through against competitors with its outstanding economy, cab comfort, security safety concept and fascinating design. The acknowledgement “Truck of the Year” has been conferred since 1977 by the Association of Commercial Vehicle Editors (ACE) for “the best contribution to the further development of the carriage of goods by road”. The award impressively confirms the outstanding status of the Actros: all three generations of this vehicle became “Truck of the Year” in Germany.
Moving forward, the new Mercedes-Benz Actros is a picture of beauty, power and supremacy, an image that leads striking emphasis to its inner values of comfort and economy. With its key attributes, this just goes to show that it is perfectly possible to both look good and move economically out on the road.
The new Mercedes-Benz Actros are priced as follows:
Actros 2035 from RM 312,400.00
