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Buyer's Preception of Citreon Car


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#21
rapwong

Posted 29 July 2004 - 05:28 PM

rapwong

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We buy A car becoz we like it. We buy becoz the price is right. Finally
we buy becoz we can afford it(that takes into account of depreciation.)
Yesterday the Audi Avant was launched. An 1.8 Turbo estate with a price
tag of $286k As a estate owner i would also like to point out the ZX
estate 1.8 non turbo was priced by directional at around $85k and Xsara
estate 1.6 at $90k. All are CBU.
Looking at the prices in the UK the zx and xsara costs about 12k sterling
each whilst the Audi goes for 20k. Considering the audi doesnt cost even
double the price in UK how is it the Audi is TRIPLED the price over here.
What i would like to know is, whats the perception of the audi over here?
Or should that be Hicomobil(EON)? It would also be interesting to guess
what the value will be in 2/3years.
If directional sells too high they are called pariah dealer, if price too
low slaughtered for giving wrong perception!!
Hands up those who wants to replace Directional!

#22
johnckl

Posted 29 July 2004 - 05:50 PM

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And who the heck is Bertone? Renowned Italian car designer mah. How come
you dunno meh! LOL!

http://www.bertone.i...oduzione_en.htm

rapwong, good observation. You did your homework. Price low is becos
Citroen is budget car mah. So why lament about its status as a budget car
and lowly perceived car when one is knowingly paying a low budget price
for it. If don`t want a budget car, buy new Volvo, BMW, Audi or Merc .....
if can afford it.

#23
rapwong

Posted 29 July 2004 - 06:23 PM

rapwong

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Yes John a budget car it is.

Also in the UK the cit is priced very similiar to our good handling
protons. But the gov will never allow such things to happen here.

So it is taxed accordingly. As its a well known budget car they will
never be able to escape pricing it close to audis etc.... eventually they
are saddled between a rock and a hard place.

A good examle over here will be the freelander. LR, i think purposely
priced it at a premium and they are getting away with it even though
their previous models have gave them a bad name. If the crv and x-trail
raise their prices similiar to the freelander they will never get away
with it as they dont have the same status although their suv's could be
better. Also look at the VW phaeton, praised by journo's, fill to the
brim with tech to beat MB and BMW, yet it just cant gain acceptance coz
its a VW.

Generally cit is in no man's land. Cheap car, raise price, not to high,
drop back to ori price, ppl cannot take = vent their frus at the
defenseless car!

The cit is well known in most parts and generally accepted. Proton might
be perceived as a better acceptable car here. It better be as it has
nowhere else to go.

#24
vcpt

Posted 30 July 2004 - 06:27 PM

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I think the discussions so far by the members concentrate on justifying
the good performance of Citroen. Some even say it is better than BMW. I
find hard to understand the arguments. If this car is better than other
Conti car then really, the reason for the low demand and budget category
could be due poor preception of consumer on the car. That is the real
problem. Image problem. Then the next question we need to ask ourselve is,
why Cit has this problem. This may be due to the past problem that the car
had and has not been rectified so far or nothing is done to improve the
image. Just like a product, once it suffers image problem, it takes a lot
of work to rectify it.

#25
ckwaihoe

Posted 30 July 2004 - 06:51 PM

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guys,
sorry for off topics, My view is that if you don't like it cut the crap
with it.

My first car is a conti, and the rest follows in the future will still be
conti, coz you know what, One word......
SAFETY, and the sence of unique.
okay make it six word.

Ma I ask what the heck with resale value, a car is a liability, not an
asset.
follows with your feeling, if you like conti, get a conti, if you like
japs, get a japs, if you loveeeeee proton get a proton.
It is you who is driving that car, not your uncle lar, auntie lar, the
bugger next door lar or even that Ah beng with his master exzos.
IT'S YOU, my friend.
that why I kept my car.



#26
honci

Posted 30 July 2004 - 06:51 PM

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hi john,

am a new member. would like to get some advice. is there anyway that i
can change my existing wiper to a single arm?

tq.

#27
Citroeneer

Posted 30 July 2004 - 08:33 PM

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this is how i got addicted to citroens.

all the ppl i knew who were driving zx at that time always had some good
words on the car. and each time a citroen overtook my iswara my eyes just
glued and starred the citroen machine......

and my wife asked my how long am i gonna continue admiring the citroens
on the road....why don't I just take a bold step and buy it...that's all
when i bought the zx... and i dont intend to change my car for the next
many years to come. i guess it's a complete package and it's adequate.

but then if you're the type who changes to new car every two years or
so...then citroen is not for you.

adios

#28
vcpt

Posted 30 July 2004 - 08:56 PM

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Chaiwaihoe,

Definately you are off topic. Your answer is end of all discussuion
without contribution to the solution to the problem and knowledge of car.

#29
rapwong

Posted 30 July 2004 - 10:46 PM

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vcpt, i think your main sore point is image and other peoples perception.
You mention volvo, bmw etc did very well to enhance their image, but look
at the price we have to pay for it. On this score i hope cit dont enhance
as it will make the car pricey. I know you do understand that cit makes
quite eccentric, out of ordinary, anti establisment cars. The 2cv, ds,
all are quirky and most importantly cheap cars. If they were to raise
image ie increase price they risk losing existing customers. And volvo,
bmw owners will not buy their cars too.

Perception.

Now if we were to ask owners of protons about their perception(of proton)
i am quite sure many would prefer not to own it. If they were offered a
rival car with same specs and price many if not all will jump ship. Why?
Bcoz they perceived the other is better!! Whats their reasons? I dont
know! It could be they want a change, better quality, own identity, power
of choice, dream car etc....
What makes the situation sucks is they are owning and driving a car they
dont like at all!! Even when they have a choice right now where the
market is flooded with different makes, they are still stuck with a
vehicle most of them loathe! And proton have 50% of the market. Not to
mention P2. Show me a person who name proton and p2 as their ultimate
(perceive) must have car.
True Cit owners on the other hand love their cars. While others are
sitting in the stands and offering armchair criticism we are on the field
playing ball. we also dont expect everyone will be converted cit lovers
as it is an acquired taste. Its originality will turn off most
unadventurous and ignorant drivers.

As to those who claimed cit is better than bmw,its ok as they are
praising their own car. Futhermore i am sure there some aspects of it are
better eg seats, suspension

#30
ket

Posted 30 July 2004 - 11:41 PM

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I think the importance of buyer's preception over certain make of car is
not as important as how the financial company value it. we should know
that the second car market is controlled by the cartel of banks. It is
they who determines the value of your car, not the buyers.